Color To Success (Red)

Reds make up 15% of the population. They are money-motivated and money-focused. Don't even bother talking to them about your family or your vacation. They don't care, and they don't want to talk about it.

They want to talk about the MONEY.

Reds are the CEOs of Corporate America. Your boss at work is likely to be a red.

Reds do well in a stair step breakaway compensation plan because they think network marketing is a sales business. For them it's sell, sell, sell. In a stair step plan, they can put five people on their front line, and if only one produces, they never go back and put somebody underneath them. They're just looking for producers. Somebody who will build and build.

The reds know that once that first productive person in the first group of five hits the $50,001 volume, they'll break away. And the reds override drops from 15% to 5% because the other 10% goes to the person who built it.

That's fine. Reds understand their job is to find another red and keep getting those 5% retentions. For them, it's a sales business.

Reds are the get-the-job-done people. They're the ones everyone in network marketing is looking for. Right? Well, reds only make up 15% of the population, and they are absolutely not coachable. They have the biggest egos. They order people around. This works in corporate America, but not in network marketing.

When a red demands that people get on conference calls, he drives his people away.

You do want to sponsor reds, though, because they're well connected. They'll put you in contact with business owners, governors, leaders, etc.

So target reds, but don't dare think that you're going to mentor or tell them what to do. Let them do it themselves. You really have no choice, anyway.

Well, this concludes my Color To Success series. Next up with be "How To Pick A Company".

Credit goes to Michael Dlouhy. Most of this came out of his book Success In 10 Steps.

To your success,

Shane Enochs
ShaneEnochs@gmail.com
Mentoring For Free